Reasons for Rise of Meme Marketing in India
Meme marketing has been on the rise for a long time now. Not only small start-ups but even large well-known brands with a considerable amount of followers are leaning towards meme marketing! Brand's that follow this strategy have a fun-loving audience that most importantly engages and interacts with your content. It is the key to promoting one's brand narrative as well. Have you ever wondered why this rise in meme marketing ? Will it continue or will the trend die out? Memes Reach Out to Millennials Memes are a way of life and communication for the youth, statistics say that every millennial comes across 20-30 memes every day on their social media. Brands have used this strategy to curate perfectly balanced memes, humorous as well as memes that promote their brand. It is hard to get bored of looking at memes, isn't it? They are addictive and a fun way to lure the audience. Just a few shares and a meme is viral too, hence the easiest tool to reach out to the youth. No wond